Simon Rowland: Every experience needs to be exceptional if there is going to be widespread impact.

Simon Rowland from UffindellWest took the time to answer some questions about brand identity that “says it all”, personal touch in branding and exceptional customer experience, while also advising us to create a Linkedin group discussion for StrategicMarketing :), besides the one we already have on Facebook : http://www.strategic.ro/category/blog/