Back to work, forward to school

M-am intors in Bucuresti de 3 zile, dupa 2 luni si jumatate de scoala la Londra. Back to work, dar dupa cursurile PGD la LSBF, vreau sa-mi continui studiile de specialitate in paralel. Cum nu mai plec de la munca, cel putin deocamdata :), iar masterul de marketing digital de la ASE nu prezinta interes, chiar daca dintr-un motiv suficient de superficial (e la ASE..) dar intemeiat (am terminat ASE-ul, so I should know better..) doua variante imi atrag atentia in acest moment, amandoua studii online:

1. The IDM Diploma in Digital Marketing, unde IDM este cel mai important centru de studii in direct marketing din Europa. A fost singurul centru de studii in domeniu care se promova la Adtech (unde am fost saptmana trecuta) iar programul pare interesant, desi poate putin cam entry level.
2. The CPD and Chartered Marketer Programme de la CIM.

Simon Rowland: Every experience needs to be exceptional if there is going to be widespread impact.

Simon Rowland from UffindellWest took the time to answer some questions about brand identity that “says it all”, personal touch in branding and exceptional customer experience, while also advising us to create a Linkedin group discussion for StrategicMarketing :), besides the one we already have on Facebook : http://www.strategic.ro/category/blog/

About digital brand experience and hybrid marketing. With Martin Cserba

I continued asking the speakers invited at Strategic Branding for ideas about branding, social media, customer created content. Here are some great insights on digital brand experiences, viral campaigns and challenges in the digital era that I got from Martin Cserba:
http://www.strategic.ro/category/blog/

Fabian for Strategic Branding

I asked Fabian Sax to answer some questions regarding branding and social media. And he did (really fast - thank you Fabian!) give me just enough ideas to want to find out more at Strategic Branding. Here they are: http://www.strategic.ro/category/blog/